The Collective. Home to Small Business Owners. Welcome.
Regardless of what you sell, (whether you work with a direct sales company, sell your handmade goods or own an online storefront) your business requires eye-balls and repeat customers to be successful and today, social media is a MASSIVE driver of those eyeballs and customers.
And we get it – Facebook and social media is an essential part of your business but its also a mysterious creature that is constantly changing the rules and leaving you confused.
You want to connect with your followers and group members (and add new community members on a consistent basis), but how can you when Facebook keeps changing their algorithms, hiding your posts and basically forcing you to run ads (aka: pay!) to use the service?
Clearly, there must be a secret because you see your competitors CRUSHING IT and you’re over here struggling for peanuts.
The truth is – a lot of what you think you know about how Facebook and social media works is just wrong. Bigger isn’t always better when it comes to your group size, the person with the biggest ad campaign doesn’t always win and you actually can control (to a degree) how much of your group is seeing your posts by how, what and when you post.
Build a Solid Foundation. Then Build An Empire.
All of the training in The Collective is broken into units within the Facebook group. This at-your-own-pace training dispels popular myths about Facebook, teaches you what really matters when it comes to growing a business page and VIP group, what and how to post to maximize your community so that Facebook rewards your efforts with views.
Units 1 – 3 are most important in building the foundation for your Facebook efforts. After completing these units, you’ll walk away with an increased knowledge of not only how Facebook really operates but also how to apply this knowledge in your business and use it to sell more of whatever you sell (whether that is clothes, jewelry, makeup, photography services or grains of rice with people’s names on them).
You’ll have a healthier, more interactive Facebook group that will see what you’re selling – and actually want to buy it.
Once you’re mastered the basics, get ready to supercharge your business.
New Trainings Added Weekly
After you’ve established your community and gotten it healthy, we’ll work together to take things further. WAY further.
Every week, we upload new trainings in one of two key areas – marketing or community building. We’ll either be talking about tips and tools for introducing your brand and community to new people or exploring ways to keep those people active and participating in your community.
Training topics for the month are announced at the beginning of the month and pre-recorded trainings are uploaded to units every Tuesday, Wednesday and Thursday.
Once a topic is uploaded to the units, it remains until it is no longer relevant to your business or we update it. As long as you’re a member, you can go through these units at your own pace.
Group Coaching Sessions Every Week
Each week, Corry and Tiffany lead a live Q&A session with each group. We answer any questions that have been asked during the past week which warrant a more in-depth answer than “yes” or “no” and tackle any questions that come in while we’re live. If you’re stuck or struggling, we’ll brainstorm solutions that fit your situation to help you breakthrough the block while we’re on the call.
Everything You Need To Grow Your Business. In One Place. For One LOW Price.
Instead of draining your business funds on multiple business coaching groups that focus on business theory rather than your issues and trainings that focus on just one topic (often at pricing that rivals your monthly utility or mortgage payments), we package on-topic, easy to follow training and group coaching together for just $25 a month.
The Fine Print
- The Collective happens in a Facebook group. The link to join will be in the PDF instructions available in the Downloads section of your account after you signup. You will be able to remain a part of this group as long as you have an active subscription.
- This is a subscription program. Once you subscribe, you will be auto-billed monthly until you cancel your membership. Just leaving the FB group does not cancel your membership, so should you ever want to cancel (though we cannot imagine why you would), you’ll need to cancel your billing through the backend of your account. There is no contract and you can manage your account at any time.
- We operate two Collective groups. One is a general group open to anyone with a subscription. One is dedicated to LuLaRoe retailers. We do verify that everyone in the group is a LuLaRoe retailer at the time they enter the group. If you are a LuLaRoe retailer, you’re welcome to join both groups, but we don’t guarantee that things discussed in the non-branded group are in line with LuLaRoe P&P.